12+ YEARS • 1000+ CLIENTS • 70+ EXPERTS
We do things differently
Our team is made up of dedicated problem-solvers, innovators and forward-thinkers here to distribute our wealth of knowledge to clients. There’s really no problem we can’t solve.
We are a diverse, close-knit group of individuals who love what we do, providing the perfect mix for producing fresh, innovative ideas when it comes to marketing strategies, campaigns and materials.
The only way to produce amazing work is through an amazing team, and this is what we’re all about. Everyone brings something different to the Gloss table – it’s this melding of minds that makes what we do special.
Gloss was founded over 10 years ago, and from that point we have grown exponentially, continuing to grow year on year. We are headquartered in Aston, Birmingham, with offices in London and Mauritius with many more on the way. Gloss is a fast-growing, dynamic agency, always looking for new creative outlets. We’re excited about what’s to come.
Our team doesn’t shy away from big ideas – in fact, that’s where we thrive. We like to treat our clients’ brands as if they’re our own, giving them the utmost care at every stage and producing expectation-defying results because of this. That’s the Gloss touch.
OUR METHODOLOGY
Gloss follows a comprehensive and strategic methodology that is designed to drive measurable results and achieve success for its clients.With a deep understanding of the digital landscape and a focus on data-driven strategies, Gloss employs a systematic approach to deliver effective marketing solutions. Here is an overview:
Gloss begins each project by conducting thorough research and analysis. This includes gaining insights into the client’s industry, target audience, competitors, and current marketing efforts. By understanding the client’s unique challenges and opportunities, Gloss can develop a tailored strategy that aligns with their goals.
Based on the research findings, Gloss formulates a comprehensive marketing strategy. This strategy encompasses various digital marketing channels and tactics, including search engine optimisation (SEO), pay-per-click (PPC) advertising, social media marketing, content marketing, email marketing, and more. The strategy is designed to optimise the client’s online presence, increase brand visibility, drive qualified traffic, and generate.
Once the strategy is finalised, Gloss’ team of experts begins implementing the planned marketing activities. They create engaging content, optimise websites for search engines, set up and manage advertising campaigns, execute social media strategies, and develop email marketing campaigns. Gloss ensures that all activities are aligned with the client’s brand guidelines and industry best practices.
Gloss understands the importance of data-driven decision-making. They continuously monitor the performance of marketing campaigns and employ various analytics tools to measure key performance indicators (KPIs).
This data-driven approach allows Gloss to identify areas of improvement and optimise marketing efforts accordingly. They make data-backed adjustments to improve conversion rates, increase ROI, and maximise the overall effectiveness of marketing campaigns.
Regular reporting and analysis are essential components of Gloss’ methodology. We provide clients with comprehensive reports that highlight the performance of their marketing campaigns, including key metrics and insights.
These reports enable clients to understand the impact of the marketing efforts on their business goals and make informed decisions for future strategies.
Gloss believes in maintaining a strong partnership with its clients. They foster open communication and collaboration throughout the entire process. Regular meetings, progress updates, and feedback sessions ensure that clients are involved in the decision-making process and have visibility into the ongoing marketing activities.
By following this methodology, Gloss Digital Marketing Agency aims to deliver innovative and effective digital marketing solutions that help clients achieve their business objectives. Through research, strategy development, meticulous execution, continuous optimisation, and transparent communication, Gloss strives to drive tangible results and exceed client expectations.